Who owns transformers

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Expand the sub menu Video. Expand the sub menu What to Hear. Expand the sub menu Digital. After the third Transformers movie, Sam left the franchise, and there was with no mention of his life or whereabouts in the follow-up, Transformers : Age of Extinction, which followed new hero, Cade Yaeger Mark Wahlberg.

In the Transformers war, it's Autobots versus Decepticons. Two sides , one battle. Not only is the movie divorced from the events of the other movies, but it will also feature fewer Transformers and a bit more heart. On top of that, Bumblebee also stars Hailee Steinfeld in the lead human role as a teenage girl who befriends the titular Autobot. Bumblebee has a bit of an E. Peter Cullen. Just like in the main Transformers series, the Decepticons have come to Earth to destroy our planet in order to rebuild their homeworld, Cybertron.

In this continuity, however, it's the Tesseract a. The tesseract is just a box for the space infinity stone. Its powers are limited without the other stones. The Allspark is one of the sacred instruments, made in the beginning of time, thought to have a conciousness, and it's own master plan.

Conversely, Transformers have been known to grow in size when assuming their alternate modes—the most prominent example is surely Astrotrain, whose space shuttle mode could become large enough to convey a whole contingent of Decepticon warriors, and even allow Devastator to form inside him without even bumping his head. In , the company would change its name to "Hasbro Industries, Inc. Through a series of importing licenses and spin-offs, G.

Joe ultimately led to the Microman and Diaclone toylines by Japanese toymaker Takara , which in turn would lead to Hasbro's release of the original Transformers toyline in At that time, Hasbro was employing the services of Marvel Comics and the advertising agency Griffin Bacal , who helped them come up with new marketing strategies and background stories for their toylines, including the revamped G.

In , Hasbro also bought out a competing toy company named Milton Bradley MB , which resulted in the merged company briefly assuming the name "Hasbro Bradley, Inc. S , and Battle Beasts — the latter eventually becoming closely if strangely related to Transformers. In , Hasbro bought out former competitor Tonka , and thus gained ownership of the names and character rights to Transformers s toy-aisle rival GoBots.

Since by that point in time Tonka already owned another former Hasbro competitor, Kenner , this acquisition also added Star Wars to Hasbro's portfolio.

In the same year, Hasbro consolidated most of their international markets: Prior to this point, Hasbro subsidiaries such as the aforementioned Milton Bradley had still been responsible for distributing Transformers toys in some countries even though the toys' packaging had sported the name "Hasbro" since Those subsidiaries were officially restructured and given the parent companies' name in an attempt to establish "Hasbro" as a worldwide household name.

In Hasbro transferred control of the Transformers franchise to its Kenner subsidiary, then phased out the Kenner brand in In the new millennium, Hasbro, following Marvel 's example, intends to reinvent itself as an "entertainment" company by starting a media producer, Hasbro Studios.

Instead of merely commissioning animated TV shows as advertising vehicles for their toys, Hasbro licenses its brands to Hollywood studios, which turn them into big budget blockbuster movies, using the toys' established household names as a marketing appeal. The sequel, Transformers: Revenge of the Fallen , and a G.

Joe movie were both released in , and movies based on the successful board game Monopoly and Kenner 's old Stretch Armstrong toy have also been confirmed.

Hasbro believes that their new "the movie of the toy" strategy will be more lucrative than the old "the toy of the movie" concept, which involves hefty licensing fees. In a strange case of irony, thanks to other mergers and spinoffs, eOne had bought Alliance Films and subsequently began using their logo fanfare; the original Alliance Communications had worked with Hasbro in the mids for the Beast Wars animated series.

On October 12 , , Brian Goldner , who was chief executive officer at the time passed away due to a long battle with prostate cancer, shortly two days after stepping down for indefinite medical leave. His position would later be filled by Rich Stoddart as interm.